Compare your campaigning with peers and sector leaders

We can compare your activity to relevant peer organisations and sector leaders. This can be in-cooperation with these other organisations or review activity from publicly available sources.

Based on your objectives, we then make recommendations for how you can improve your e-campaigning learning from the best of peers and sector leaders.

How we can help

There are two main approaches for campaigning benchmarking:

  1. Collect and analyse confidential information from multiple participants
    This offers the best insight into each participating organisation's activities. It takes a few months to confirm participants and usually entails a shared report.
  2. Benchmark campaigning activity from various public sources
    This offers a quicker and confidential analysis into peers and market leaders. By relying on public sources, it cannot include confidential data. However due to the methodology, reveals insightful differences, similarities and trends.

What we've done for others

  • Cross-sector eCampaigning Review in 2009
  • Benchmarking eCampaigning activity of sector peers and sector leaders
  • eCampaigning strategy comparison of international not-for-profits

Contact Duane to...

  • Discuss how we can help your campaigning
  • Learn about our past and current work
  • Discover what you could be achieving

Helpful, independent advice with no strings attached.

» Duane Raymond

+44 207 993 4200

FairSay FairSay c/o The Hub
5 Torrens St.
London EC1V 1NQ United Kingdom

Skype: fairsay

by Admin published Jun 14, 2008,
Key Information

Helps to:

  • Know how you compare
  • Learn about others' e-campaigning
  • Continually improve
  • Justify additional resource requests
  • Input your plans

Cost guide: £3-12k
(+ expenses)

Return: continual improvement and focusing on what works

Elapsed time: 15-90 days (depends on feedback)

Benchmarking clients:

  • Greenpeace International
  • Macmillan Cancer Support
  • Rethink
  • Action Aid International