If digital campaigning is starting to be something you oversee, deliver or need to work with then these courses are a great way to get an overview. These courses can help you:

• Plan or get more out of existing digital campaigning as a manager
• Plan your first digital campaigning as a practitioner
• Work more effectively with others to deliver digital campaigning as a campaigner or fund-raiser.

Digital Campaigning is no longer a mystery, but it is a rapidly evolving field. The media gives a distorted view of digital campaigning because journalists are paid to cover new stories, not repeatable successes.

Overview Courses

Overview courses are run with peers with similar roles and responsibilities so the day can be catered to your specific needs. We've thus designed a few types of overview courses.

Digital Campaigning for Senior Managers

If digital campaigning is one of the many activities that falls under your leadership as a director, senior manager or trustee then this course if for you. You will learn:

• Digital campaigning in a nutshell
• What digital campaigning can (and cannot) achieve
• Developing a vision for digital campaigning
• What is essential and important
• Sector leaders: who, why and what are they achieving
• Planning: strategy, timing, expertise and budgets
• Managing: ensuring digital campaigning excellence
• Discussion with fellow senior managers and the trainer

Digital Campaigning for New Campaigners

If you have recently been assigned responsibility for digital campaigning, then this course is for you. Your will learn:

• Digital campaigning in a nutshell
• What is essential and important
• Quick wins and pitfalls
• Sector leaders: who, why and what are they doing
• Next steps when returning to the office
• Discussion with fellow course participants

Digital Campaigning for Campaigners

If you are a professional campaigner, need to understand digital campaigning for your campaigns and need to work with new media and/or supporter communications teams to have them implement digital campaigning, then this course is for you. You will learn:

• Digital campaigning in a nutshell
• What digital campaigning can achieve for your campaign
• What is essential and important
• Impact: what and how
• Planning: strategy, timing, effort, budgets

Digital Campaigning for Fundraisers

If you are a professional fundraiser and need to understand how digital campaigning works and can benefit your work, then this course if for you. You will learn:

• Digital campaigning in a nutshell
• What digital campaigning can achieve in donations
• What is essential and important
• Fundraising from digital campaigning supporters
• Planning: strategy, timing, effort, budgets

Suggest another group course

Other group courses can be organised (e.g. for press officers, IT staff, web editors) if there is sufficient demand.